CASSANDRA Report

Cassandra Report - 2011-2014
For 3 years I was the design lead on CAA's millennial research agency's The Cassandra Report—a quarterly round-up of quantitative and qualitative insights that delved into millennial trends, behaviors, and observations. As the design lead I was responsible for developing an overall look and brand for each report based on theme, while breaking down editorial write-ups for every issue so that they were treated and paired with visuals that brought messaging to life. Each report ran between 200-300 pages full of magazine aesthetic design for long-form articles, quick hit pieces, and infographics.

Role: Creative + Design Lead